4 Secrets Make Any Business Successful Web Business - #1

There are some secrets that I would prefer to share with you. you'll have been privy to some of them before. truly you'll have heard of all four, but I will promise that you just will finish every article with a fresh perspective. I'll show you how four simple secrets will create a powerhouse internet business. this is often the first part of the four article series.

Before I divulge the vault of successful web business secrets I have to warn you of 1 thing.  All the data in the world won't take the place of determination and persistence. a web business is just like an offline business.  It takes hard work and resolves to succeed.  However, operating smart is heads and tails better than plain previous working.  These four secrets can turn any smart working, dedicated average Joe or Jane into a successful web business owner.

Web Success Secret #1) Content is king.

Heard that before? I know I actually have.  The thing I never knew was the way to use content to my advantage.  Content is useless unless it's optimized for the search engines.  It must even be optimized for your reader. you've got 2 customers- readers and search engines. you need to satisfy each with the same exact content.

Content is king only if you've got exact and highly specific keywords placed incorrect locations. unfortunately, the hard part is determinant what keywords to use.  A keyword will be a single word or a phrase. it's the term that internet surfers use to search for data.  Place yourself in their shoes and check out to find what search terms they use. you need to then evaluate the search term. how many people search using that term? how many sites already deliver data on that search term? easy demand and supply rules.  A lot of demand with less supply equals more profit.

You have many choices for determinant keywords and their profit potential.  Search yourself, pay a company to search for you or have your hosting company do a complete keyword search for your niche or internet business topic.  If your hosting company doesn't offer this service I like to recommend you switch to a plan that does.  This feature alone will make or break your business' future.  If you'd like my suggested hosting plan, please contact us.

Without a correct keyword search and analysis, you may further forget about becoming successful with an online business. investing during this one secret is literally the beginning of planning your website.

Your next action step is to plan your website layout based on the 50-175 high-demand and low-supply keywords. Your website should be structured in 3 tiers.  Tier one is your home page.  Tier 2 is made of all of your main topics and also constitutes your navigation bar buttons.  Tier 3 keywords are sub-topics of tier 2 pages.  Organize your 50-175 keywords into 3 tiers.  Doing this makes it easier for visitors to navigate through your website and it makes it easier for search engine spiders to find all of your pages.

Search engine spiders don't prefer to fish around for all of your pages and links. this is often why several sites provide a “site map”.  A web site map is one page that contains links to any or all of the content pages. this is often a fine route to take; but, most of the people agree that pages with heaps of links on that area unit valued but content pages that nonchalantly link to alternative content pages.

Using 3 tiers permits you to go from topic to sub-topic to sub-sub-topic all by natural in-content links. for example, tier one is the homepage on a fitness site.  Tier two could be a page all about cardio activity and its benefits.  A tier 3 page off of that tier two page is concerning different treadmill routines. do you see how the site visitor would really like this structure?  They click on “Cardio” and are given links to a lot of specific pages about cardio topics. search engine spiders just like the three-tier structure too.  It suggests that they do not have to dig through layers and levels of useless links.

There is even additional to content than finding profitable keywords and structuring your website into easy-to-navigate tiers. you need to optimize every and each page on your website to perform well and rank high at search engines. many of us devote their working life to optimization secrets.  A full-length article just on optimizing is possible.  Heck, a full-length book is possible.  My recommendation is to use a hosting company that automatically teaches you ways to optimize web pages for the engines.  Doing that may cause less headache and frustration and it'll keep you targeted on building content.

A quick education in optimization: place your specific keyword within the file name, title, description and keyword section of your page.  Then sprinkle the keyword throughout the content.  Also, offer a link using your specific keyword in the link text.  If all of this has you spinning your head, I like to recommend going the hosting company I exploit.  They literally teach you to build a website using blocks.  It’s all easy and easier than you think that.

There is one last piece of content.  It should effectively pre-sell your product or service and position you because of the expert in your field. when your website has 50-175 optimized pages for your visitors to browse through it'll begin to position you because of the expert.  Your website can become known as the place for data about (insert your niche).

When visitors notice your website through search engines they're seeking data about a problem or question they have.  If they land on your {site|website|web website} and you are trying to sell them {something|one thing} right away one thing is sure- they click the back button and find another site that may give them data. this is often why pre-selling your product or service is paramount. give your visitors what they need.  Answer their question and within the process allow them to know about your services and products.

All of the data develop rapport and trust with your website visitor.  It positions you as an expert.  It keeps your visitor on your website longer since they're really reading the content.  Search engines notice this and rank you better. how well your website will keep guests is known as "stickiness."  Your website should attract and keep visitors for as long as possible.

Provide content that pre-sells your products, positions you because the expert and focuses on extremely profitable keywords. you can't go wrong with your web business if you are doing those things. the secret to content is to satisfy each your visitor and search engines.  Lose one or both and you're doomed.  As I discussed earlier, it's best to work smarter and not harder.  Your hosting company should be providing most of these services to you freed from charge.  There are a little few that do this, however, it's well worth the investigation.  Contact me for any resources and information.  Having a successful internet business starts with effective content. keep tuned for parts 2-4!